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Retail Mentoring Programs
Licensing Expo and Brand Licensing Europe deliver free training for retailers ready to take their brand licensing to the next level.
For 2025 these Programs exist for US and UK retailers only. If you are based elsewhere, get in touch.
We have solutions for you!
The Retail Mentoring Program is a free CPD-accredited course that educates retailers on the WHO, HOW and WHY of brand licensing:
WHO
Relationships are key in the brand licensing industry. This course will help you to establish relevant contacts with leading brand owners, agents, manufacturers and fellow retailers.
HOW
Learn about everything from definitions within a licensing agreement to tips on scrutinising consumer trend data. This course covers the full licensing cycle will build your knowledge, your confidence and your professional network.
WHY
Licensed ranges consistently outperform general retail sales. Securing the rights to brands which your customers are already loyal fans of will lead to enhanced engagement, increased spend and - most importantly - happy customers.
Who should apply?
New to Licensing & Junior Retailers
Learn the fundamentals of licensing, from key terminology to understanding how a licensing agreement works.
Category Managers & Heads of Buying
Take advantage of this program to upskill yourself or develop your team members licensing knowledge. This is the perfect opportunity to make contact with big brands in a smaller forum.
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